Companies in the Gummy Vitamins market are facing challenges to keep their production facilities fully functional due to the shortage of personnel and resources amid the COVID-19 (Coronavirus) outbreak. Get a working knowledge of the major drivers and threats in the Gummy Vitamins Market to prepare your business for the future after the pandemic. Use reports for attractive prices to uncover new opportunities that companies can capitalize on during and after the coronavirus crisis.
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The gummy vitamins market is expected to continue to grow steadily due to the increasing micronutrient deficiency in the global population coupled with increasing consumer awareness of the health impacts associated with vitamin deficiency. The gummy vitamins market will see an annual growth of 5.1% in volume in 2018 compared to 2017, according to a recent analysis by Fact.MR.
Gummy vitamins, which have long been considered a source of health supplements for children, are increasingly accepted by the adult population as a tasty alternative to over-the-counter supplements. The Fact.MR study estimates that adults account for more than 60% of the consumption of gummy vitamins. In addition, the trend is expected to prevail as the world’s population continues to suffer from what has been called “pill fatigue”.
The change in lifestyle and the increase in the average age of the world’s population are leading to a substantial increase in the consumption of prescription drugs. People who have an aversion to large calcium pills or multivitamins also find gummy vitamins as an attractive alternative for their daily dietary supplement needs.
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Growing demand for probiotic gummy vitamins to provide lucrative opportunities
The Fact.MR study reveals that the growing demand for probiotics in the food and beverage industry is also expected to impact the growth of the market, as gummy vitamins fortified with probiotics become more and more popular among consumers. The increasing prevalence of digestive disorders and the increasing resistance of infections to traditional drugs have stimulated the demand for gummy vitamin variants fortified with probiotics.
With their immunity-boosting properties, probiotics are associated with promoting the general well-being of an individual, a reason that has further propelled their use into the dietary supplement market. While the demand for probiotics is on the rise, fusing probiotics in the manufacture of gummy vitamins poses a daunting challenge.
Key companies have focused on the challenge and launched probiotic gummy vitamins to capitalize on the trend. As a result of these factors, the demand for gummy vitamins has increased steadily, with the Fact.MR report suggesting a 391 tonnes increase in production of the variant in 2019 compared to 2018.
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Asia-Pacific excluding Japan is expected to lead the growth in the marketing of gummy vitamins, supported by a substantial increase in the disposable income of the middle class which has contributed to the growth of the APEJ market. The fierce competition among regional manufacturers of gummy vitamins continues to be a boon to consumers who have access to cost-effective products.
Conscious Choice Trend to Maintain Sales of Vegan Gummy Vitamins
The trend of “conscious choices” has dominated the foodservice and dietary supplement market of late, and is expected to influence consumer purchases for the foreseeable future. Recent studies have linked the consumption of genetically modified products to liver damage and other health problems, and have prompted consumers to turn to organic products.
As consumers become more aware of the ingredients used in the production of gummy vitamins, manufacturers are turning to organic and non-GMO fruit, vegetable and spice blends, while avoiding the use of trans fats, chemicals and dyes. The willingness of consumers to spend more on organic products has further fueled the demand and production of vegan gummy vitamins.
Fact.MR report tracks the gummy vitamins market for the period 2018-2028. According to the report, the Alkaline Phosphatase Kits market is expected to grow at 5.9% CAGR by 2028.
Read more trend reports and the like from Fact.MR – https://www.globenewswire.com/en/news-release/2020/02/28/1992633/0/en/Sales-of-Specialty-Meat- Ingredients-to-Increase-to-5-TCAC-during-2019-2027-Projected-significant-contribution-from-the-consumption-of-processed-meat-Fact-MR.html
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The article How the demand for children is increasing and increasing the demand for gummy vitamins first appeared on The Swiss Times.